Uganda Wins Gold at Indaba Tourism Expo in South Africa

Uganda’s delegation won Gold at  Africa’s leading Travel Indaba Expo in Durban South Africa, which is concludes today, Saturday.

This is the third time Uganda has won an accolade at the expo, having emerged top in 2015 and 2016.

Lilly Ajarova, the Uganda Tourism Board Chief Executive Officer says the gold award shows that Uganda is now positioning itself to take its rightful place among the leading tourist destinations in Africa and the world.

“We put a lot of work into our exhibition stall to ensure that it captures all elements of tourism in our country; that is wildlife and cultural heritage, whilst also ensuring that the spacing would enable close interaction with our visitors,” Ajarova said.

Uganda’s stall womn gold at the Indaba expo

She added that the award is a true testament to Uganda’s immense natural endowment and also shows that the world is appreciating the Pearl of Africa’s tourism potential.

“This therefore calls for concerted efforts to market our country to the world because we offer the most complete tourist experience.” She added.

Uganda’s stands have always had increased activity at many of the global expos in which it takes part; and have received accolades creative showcasing and engagement.

Uganda emerged among the best exhibitors at tourism expos such as ITB Berlin, the Bird Fair in London, UK in 2017 and the Kenya Tourism expo, among others.


Africa Travels Indaba is a tourism expo hosted by South African Tourism and attended by both tourism buyers and sellers from all over the world at the International Convention Center in Durban, South Africa.

Uganda’s stands have always had increased activity at many of the global expos

It is the third largest annual tourism expo in the world and the largest on the African continent.

The Expo is a leading Business-to-Business exhibition for Africa’s leisure travel industry; bringing the World to Africa and bringing Africa to the world’s leading source markets.

A delegation comprising 13 private tour operators and government agencies led by officials from UTB represented Uganda in the annual showcase.

Some of the government agencies attending the 2019 event include; Kampala Capital City Authority, Uganda Wildlife Authority and Civil Aviation Authority.

Private tour operators include; Bantu Africa Travel, Parkview Safaris and Lodges, Speke Uganda Holidays, Nkuringo Safaris Ltd, Asyanut Safaris and Incentives, Uganda Safari Chapter, Abacus African Vacations, East African Vacations, and Ngamba Island Chimpanzee Sanctuary and Chimpanzee Trust.

Last year, over 7,000 delegates from over 80 countries attended the Indaba Fair. That number is expected to rise in the near future. This year’s theme is, ‘Be Part of the great African Story and write your success.’

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