Sheraton Hotel on Wednesday unveiled the Marriott Bonvoy, a new loyalty program through which members will be able to travel more and experience more wherever they go.
Marriott International acquired Sheraton Hotels when it purchased Starwood Hotels and Resorts in 2016.
With 444 hotels in 72 countries, Sheraton became the third largest of Marriott’s 30 brands by room count.
Under the Marriot Bonvoy program launched today, members will have access to Marriott’s portfolio of diverse brands including the largest collection of lifestyle and luxury properties which include among others, St. Regis Maldives, The Westin Resort and Spa Whistler, The Ritz-Carlton, Bali, JW Marriott Marquis Hotel Dubai and The Gritti Palace.
Jacqueline Nalubega, the Assistant Director of Sales and Marketing at the Sheraton Kampala Hotel says guests who enroll for the bonvoy loyalty program will achieve elite membership status and will be awarded annual points depending on level of status acquired. The more members stay and spend, the greater the reward and recognition, said Miss Nalubega.
She adds that points can still be earned when members dine at the hotel restaurants even without a stay, holding qualified events including meetings, conferences, weddings and making reservations with Sheraton travel partners including airlines, car-rental companies and cruise providers.
Members who have accumulated enough points, Nalubeuga says, will then be able to redeem them and seamlessly book stays across the entire portfolio.
Stephanie Linnartz, Global Chief Commercial Officer, Marriott Internationals, said at the launch that the Marriott Bonvoy “marks an evolution in travel because it represents more than a loyalty program”
“This travel program is designed to bring to life our extraordinary portfolio of global brands in 129 countries and territories, while also providing endless inspiration for members to keep traveling and pursuing their passions” Linnartz added.