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Dfcu Recognised for Promoting Financial Literacy

Dfcu Bank, Uganda’s second largest financial institution, has been nominated in several categories including ‘Best Promoter of Financial Literacy’ for the Digital Impact Awards (DIAA2018) ceremony.

The highly billed event is slated for Friday 21, September 2018 at the Kampala Serena Hotel.

Under the “Include Everyone” Program, DIAA2018 is set to recognize and reward individuals and organizations across Africa that are spearheading the use of digital tools to “not only enhance financial and digital inclusion but also lead to continental economic transformation.”

In a brief note, Dfcu said it was “extremely excited to have been nominated for the upcoming DIAA2018 in these categories.”

It added: “Yes, we made the cut. We are now counting on you to Bring It Home.”

Dfcu has since taken the leading in promoting financial literacy across the country to inspire and empower women to tackle the challenges they face in the business environment.

The financial literacy sessions are being conducted through the flagship dfcu Women in Business and dfcu Investment clubs programs.

“We believe that this is one of the ways we can sustainably contribute to community empowerment,” said dfcu Bank Head-Brand, Marketing and Communications, Jude Kansiime at a recent function.

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Over 400 women in trade and agribusiness benefited from these sessions which were held in Kampala, Mbale, Gulu and Mbarara.

In pushing for progress among women entrepreneurs, dfcu Bank established the Women in Business program (dfcu WiB) in 2007 to support Ugandan women entrepreneurs achieve their full potential.

The program was motivated by a number of factors including the fact that despite women being over 50 percent of the population of Uganda, this was not proportionate to the ratio of women who are banked.

It all started in 2012 with dfcu Bank establishing the Women Business Advisory Services to press for women’s economic empowerment while increasing their financial literacy as well as creating business linkages for them.

Through these advisory services at the dfcu WiB Centre, regular customized workshops are undertaken in fields such as; financial advisory, business to business linkage advisory, marketing and branding, legal advisory and human resource advisory.

To make this possible, dfcu Bank collaborated with Makerere University Business School (MUBS), Uganda Law Society (ULS) and the Institute of Certified Public Accountants of Uganda (ICPAU) to offer business and financial advisory services to thousands of women, especially those engaged in productive economic activity at no cost.

Dfcu was also nominated for ‘Best Digital Customer Experience By Bank’ and ‘Best Digital Customer Experience By Bank”.

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